BRANDING & GUIDELINES
BRANDING & GUIDELINES
BRANDING & GUIDELINES
BRANDING & GUIDELINES
BRANDING & GUIDELINES
An elegant touch to trigger bigger moves!
BRANDING  & GUIDELINES
BRANDING  & GUIDELINES
BRANDING  & GUIDELINES
BRANDING  & GUIDELINES
BRANDING  & GUIDELINES
An elegant touch to trigger bigger moves!
BRANDING & GUIDELINES
BRANDING & GUIDELINES
BRANDING & GUIDELINES
BRANDING & GUIDELINES
BRANDING & GUIDELINES
An elegant touch to trigger bigger moves!
BRANDING & GUIDELINES
BRANDING & GUIDELINES
BRANDING & GUIDELINES
BRANDING & GUIDELINES
BRANDING & GUIDELINES
An elegant touch to trigger bigger moves!
The future in your imagination!

Branding

Branding

Branding

Branding starts with expanding the possibilities beyond the assumed future.

At this point, we explore brand values and define goals based on audience insights. We target a sustainable branding strategy for a reliable recognition, internally and externally.

RESEARCH


  • Brand origin & history 

  • Market research

  • Target Persona

  • Demographics & Psychographics

  • Competitor solutions

RESEARCH


  • Brand origin & history 

  • Market research

  • Target Persona

  • Demographics & Psychographics

  • Competitor solutions

RESEARCH


  • Brand origin & history 

  • Market research

  • Target Persona

  • Demographics & Psychographics

  • Competitor solutions

STRATEGY


  • Brand definition (Vision, Mission, Core Values)

  • Characteristic balance

  • Brand Positioning, Messaging & Loyalty

STRATEGY


  • Brand definition (Vision, Mission, Core Values)

  • Characteristic balance

  • Brand Positioning, Messaging & Loyalty

STRATEGY


  • Brand definition (Vision, Mission, Core Values)

  • Characteristic balance

  • Brand Positioning, Messaging & Loyalty

The art of identification free from details!
The art of identification free from details!
The art of identification free from details!

Identity

Identity

Identity

The branding process builds community through shared values in symbolic language, exceeding marketing with cost-effectiveness.

The branding process builds community through shared values in symbolic language, exceeding marketing with cost-effectiveness.

LANGUAGE

VISUAL

VISUAL

LANGUAGE

LANGUAGE

VISUAL LANGUAGE

  • Objectives, use, reproduction

  • Logo Design & Usage

  • Typography & Fonts

  • Colour Palette & Usage

  • Patterns and Graphic Styles

  • Photography & Illustration Styles

  • Correct uses & Misuse

  • Iconography & Symbols

  • Objectives, use, reproduction

  • Logo Design & Usage

  • Typography & Fonts

  • Colour Palette & Usage

  • Patterns and Graphic Styles

  • Photography & Illustration Styles

  • Correct uses & Misuse

  • Iconography & Symbols

The branding process builds community through shared values in symbolic language, exceeding marketing with cost-effectiveness.

  • Objectives, use, reproduction

  • Logo Design & Usage

  • Typography & Fonts

  • Colour Palette & Usage

  • Patterns and Graphic Styles

  • Photography & Illustration Styles

  • Correct uses & Misuse

  • Iconography & Symbols

1. Guidelines

1. Guidelines

DIGITAL

PRINT

DIGITAL

  • Business Card

  • Letterhead, Envelope

  • Invoice, Receipt

  • Signboard

  • Vehicle wrapping

  • Clothing / Uniform

  • Poster / Banner

  • Promotional items

PRINT

DIGITAL

PRINT

  • Email Signature

  • Instagram Profile & Icons

  • Facebook Profile & Cover

  • Linkedin Profile & Cover

  • Youtube Cover

  • X.com Profile & Header

  • Email Signature

  • Instagram Profile & Icons

  • Facebook Profile & Cover

  • Linkedin Profile & Cover

  • Youtube Cover

  • X.com Profile & Header

2. Presence

BRAND

CONTACT

BRAND

CONTACT

BRAND

CONTACT

  • Franchise Concept & Design

  • Point of Sale & Shop Design

  • Online Sales Platforms

  • After-sales Services & Support

  • Franchise Concept & Design

  • Point of Sale & Shop Design

  • Online Sales Platforms

  • After-sales Services & Support

CUSTOMER

EXPERIENCE

CUSTOMER

EXPERIENCE

  • Brand Language & Tone

  • Unique Value Proposition

  • Corporate Documentation

  • Customer Relationships

  • Engagement

CUSTOMER

EXPERIENCE

  • Brand Language & Tone

  • Unique Value Proposition

  • Corporate Documentation

  • Customer Relationships

  • Engagement

3. Empathy

PRODUCT

  • Concept Development

  • User-Centric Iteration

  • Form & Function Optimization

  • UI/UX Design

  • Insslusive Accessibility

  • Brand Integration

  • Packaging

SERVICE

  • Customer Journey Mapping

  • Process Visualization

  • Process Improvement

  • Interaction Innovations

  • Efficient Service Offerings

  • Brand-aligned Delivery

Consistent brand action - based on anticipating the future - promotes trust and recognition. It is aligned with the organization's long-term strategy, driven by audience insights.

PRODUCT

  • Concept Development

  • User-Centric Iteration

  • Form & Function Optimization

  • UI/UX Design

  • Insslusive Accessibility

  • Brand Integration

  • Packaging

SERVICE

  • Customer Journey Mapping

  • Process Visualization

  • Process Improvement

  • Interaction Innovations

  • Efficient Service Offerings

  • Brand-aligned Delivery

Consistent brand action - based on anticipating the future - promotes trust and recognition. It is aligned with the organization's long-term strategy, driven by audience insights.

PRODUCT

  • Concept Development

  • User-Centric Iteration

  • Form & Function Optimization

  • UI/UX Design

  • Insslusive Accessibility

  • Brand Integration

  • Packaging

SERVICE

  • Customer Journey Mapping

  • Process Visualization

  • Process Improvement

  • Interaction Innovations

  • Efficient Service Offerings

  • Brand-aligned Delivery

Consistent brand action - based on anticipating the future - promotes trust and recognition. It is aligned with the organization's long-term strategy, driven by audience insights.

Self-selling products & services!

BrandScale

BrandScale

BrandScale

Consistent brand action - based on anticipating the future - promotes trust and recognition. It is aligned with the organization's long-term strategy, driven by audience insights.

Consistent brand action - based on anticipating the future - promotes trust and recognition. It is aligned with the organization's long-term strategy, driven by audience insights.

Consistent brand action - based on anticipating the future - promotes trust and recognition. It is aligned with the organization's long-term strategy, driven by audience insights.

PRODUCT

PRODUCT

PRODUCT

  • Concept Development

  • User-Centric Iteration

  • Form & Function Optimization

  • UI/UX Design

  • Insslusive Accessibility

  • Brand Integration

  • Packaging

  • Concept Development

  • User-Centric Iteration

  • Form & Function Optimization

  • UI/UX Design

  • Insslusive Accessibility

  • Brand Integration

  • Packaging

  • Concept Development

  • User-Centric Iteration

  • Form & Function Optimization

  • UI/UX Design

  • Insslusive Accessibility

  • Brand Integration

  • Packaging

SERVICE

SERVICE

SERVICE

  • Customer Journey Mapping

  • Process Visualization

  • Process Improvement

  • Interaction Innovations

  • Efficient Service Offerings

  • Brand-aligned Delivery

  • Customer Journey Mapping

  • Process Visualization

  • Process Improvement

  • Interaction Innovations

  • Efficient Service Offerings

  • Brand-aligned Delivery

  • Customer Journey Mapping

  • Process Visualization

  • Process Improvement

  • Interaction Innovations

  • Efficient Service Offerings

  • Brand-aligned Delivery